The Norfolk Police Department is committed to representing one of the most diverse cities in the region. Norfolk is home to over 244,000 residents include an array of social, economic, and ethnic groups. It is the Norfolk Police Department’s mission to recruit, attract, and maintain a diverse work agency that will represent our city, citizens, and the communities we serve.

The position of Public Information Specialist II assists with managing the department media and social media relations, as well as FOIA records requests. Works to promote the Norfolk Police Department through written and verbal communications. Educates the community on official department business.

***The departmental hiring range for this position is $54,191.00-62,185.00 annually***

Essential functions include, but not limited to:

Work with other city departments to ensure appropriate and timely response to FOIA requests. Processes, prepares, and responds to FOIA requests in adherence to protocols. Ensures personal information and data is used or disseminated only as authorized by law.
Writes, edits, designs, and coordinates printing newsletters, fact sheets, brochures, advertisements, articles, and other educational materials and correspondence in accordance with the department's media relations requirements.
Plans, directs and maintains effective promotional programs by developing campaigns to highlight programs and services, developing effective strategies for communicating with the public, planning and staging events and presentations, developing marketing materials and designing and creating visual displays.
Manages Department Social Media platforms to include creating content
Performs related duties by acting as the department's photographer
Liaison to various city departments, works collaboratively with Communications team
Assists with establishing and maintaining department website containing information on department information and assists the public in accessing community information from the website.
Performs related work as required.

Work requires broad knowledge of a general professional or technical field. Knowledge is normally acquired through four years of college resulting in a bachelor’s degree or equivalent. Requires professional & technical writing training, depending on area of assignment.

Three year's of experience required.

Preferred experience:
Master’s degree in marketing, public relations or a related field and 5 years of progressive experience working in either government or corporate communications preferred.

Valid Driver's License Required.

Work Hours:
Monday-Friday 8:00 a.m. – 4:30 p.m. with occasional weekends, evenings, and occasional on call responsibilities.

City of Norfolk

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Public Information Specialist II