The City of Aiken is accepting applications for a Marketing Coordinator to join our Parks, Recreation, & Tourism Department.
- Coordinates, integrates and monitors messaging via social media to inform and educate the public
- Manages social media streams (posting, responding to comments, monthly report)
- Coordinates print and electronic publications to include designing, editing, printing, and distributing posters, brochures, flyers, and signs
- Performs and manages graphic design development and maintenance, and web content management to ensure the City is represented professionally and consistently in all materials and media outlets
- Evaluates and makes recommendations on the effectiveness of communication tools utilizing analytics
- Creates and edits complete marketing campaigns, social media content, and other communications projects
- Maintains multimedia design and technical quality by staying abreast of current technology and suggesting new trends as needed
- Assists with planning, logistics, coordination, and execution of events, ceremonies and other activities
- Cultivates community contacts and develops collaborative relationships with other City divisions, community members, and community representatives and groups
- Promotes or markets planned programs and events through social media, mass media, flyers, posters, and other venues
- Attends workshops or seminars to improve marketing efforts
- Associates degree in marketing, journalism, graphic design, or other media-related degree and two years experience; or any related field preferred with three to five years of experience in combination with education and experience that provides required knowledge, skills, and abilities
- Valid driver's license
- CPR/AED/ First Aid training provided within six months of employment if not already certified
- Computer skills including proficiency in graphic design, Canva, Adobe, and social media streams
- Proficient in marketing/community relations, with exceptional writing skills, and detail-oriented
- Analytical skills necessary to plan, execute, and evaluate public programs and special events. Use evaluation results to improve future endeavors
- Interpersonal skills necessary to effectively interact with staff, the general public, and the media
- Proficiency in media development preferred
This position is subject to a criminal background check for any convictions directly related to its duties and responsibilities. Only job-related convictions will be considered and will not automatically disqualify the candidate. The City of Aiken is an Equal Opportunity Employer and a drug-free workplace.
