Media Planner

Barstool Sports • Full-time • New York, NY, US • $70k - $75k / year • 3w ago

Barstool Sports is looking for a Media Planner to join our growing Revenue Strategy team. This individual will lead in the brainstorm and build of media plans for clients with varying budget levels. The ideal candidate is someone who has exceptional communication skills, is able to work cross-functionally with multiple departments (Sales, Marketing, Account Management, Content) and can manage competing priorities. This role will be extremely impactful in bringing Barstool opportunities to life in the form of detailed media plans; keeping in mind client goals, asset alignment and overall understanding of the Barstool ecosystem.

What You'll Do

Lead in the ideation and creation of media plans for RFPs, live event tentpoles and key franchises
Communicate across teams (i.e. Pricing, Programming, Production, Marketing, Sales, Account Management) to ensure there is alignment on pitched ideas and sellable assets
Monitor and incorporate feedback from the client and/or the internal team for continuous workflow improvement
Create campaigns in Jupiter for plans once they are approved
Track deliverables for all owned campaigns, while adhering to turnaround times
Keep an open dialogue with Sales to understand and react to market feedback as well as ad product performance
Convey a deep understanding of Barstool assets and articulate a point-of-view on why something is/should be recommended

What You Have

2+ years of experience working in digital media preferred, specifically the planning discipline – Publisher, Ad Tech, or Agency
- Firm grasp on how to construct thoughtful and detailed media plans based on client goals in Excel and/or Google Sheets
Outstanding analytical and problem-solving abilities
Strong attention to detail while working in a fast-paced environment
Ability to work efficiently and collaborate cross-functionally
Exceptional organizational skills
Ability to work toward long-term goals while delivering short-term wins
Experienced in Excel (pivot tables, v-lookups)
Ability to retain large amounts of information including product descriptions, distribution touchpoints and previous performance
Eager to be a part of a hardworking team; contributing an all hands on deck mentality

Salary Range: 70,000-75,000k

Barstool Sports is a company that will drive the way media is created and consumed for years to come. Working at Barstool Sports means being part of a team that is solutions-oriented, celebrates creativity, and supports one another.

Joining means having access to competitive and valuable benefits and perks, including but not limited to:

Competitive medical, dental, and vision insurance; Flexible Spending Accounts and Commuter Benefits
A 4% 401(k) employer match
Unlimited vacation time, including Summer break in July and Holiday break in December
Monthly employer contribution towards cell phone reimbursement
Employee discount to the Barstool Sports store
Financial wellness benefits through Origin
A monthly stipend for UberEats

What We Value

Rep the brand as best you can
We have lots of different brains, be open to them
Never change who you are, that's who we hired
Find the solution, don't be the problem
Don't be afraid to try something new
Common Sense. Use it.
Be there for your audience
Always think about how you can help

Barstool Sports is for everyone. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Barstool Sports does not accept unsolicited headhunter or agency resumes. Barstool Sports will not pay any third-party agency or company that does not have a signed agreement.